
Can you build new-age brands with old-fashioned templates?
If your answer is no, you're at the right place.
THE NEW REALITY
Shrinking budgets, need for faster results, marketing teams chasing daily tasks and losing larger view, sales growth becoming harder, missing deeper thinking, low ROI on spends, being ambitious but impatient, lack of brand building know-how internally...
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Sounds familiar?
It's going to be increasingly hard to build
modern brands & businesses with old methods.
WE HELP YOU BUILD
Established in Early 2020, Alternative-Brands is a Strategy & Design Studio for next gen consumer brands. We work with entrepreneurs and leaders to leverage cultural trends, consumer insights, and tap into newer sources of growth for their brands.
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We break down the big challenges,
into smaller actionables for you.
Interested? Let us break down a few stereotypes for you.
STEREOTYPE # 1
"Strategy is expensive"
We make it accessible, and not a luxury.
Traditional models of Strategy & Consulting have been expensive & a privilege of big-budget companies. However, it's a young startup, or a small business, or a young leader, that needs strategy & planning THE MOST: we know that & respect that.
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Our pricing model is sensitive to that, and phases out work & payments in a reasonable (& affordable) way.
Being 'persuasive' wins over being pretty
There is a big consumer mindset shift towards rationality - and merely looking beautiful on packaging is not enough. It needs to be a non-verbal communication of your brand.
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We ensure that your brand doesn't look pretty - but is PERSUASIVE in a relevant way.
STEREOTYPE # 2
"If a design is pretty,
it will surely sell!"
STEREOTYPE # 3
"We don't need strategy. We need quick results"
Our take: "Bite sized Strategy"
Like you, we believe in results too. Our take on Strategy is NOT the classical big PPTs coming your way. Instead, we believe in a continuous delivery of strategic & insightful nuggets to you - that help you perform your brand tasks better.
We strongly believe in long term. But we break it down into clear, measurable, short term actionable tasks for you.
We see it as a "Way of Working"
Growth - is the ultimate motivator. Personal & professional growth of an individual is key to the growth of the business they are working on.
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This is the 'extra sauce' that we come with - we ensure that we train & educate your project leader to continue with the same quality of work, beyond our engagement.